Search Marketing

CC Communications offers numerous organic and paid search marketing services designed to help you attract and maintain targeted website traffic.

	Search Engine Optimization, or SEO, is the foundation of search marketing. CC Communications provides SEO analysis and consulting, as well as SEO packages designed to fit every budget. Start outfitting your website with keyword content to help attract traffic from your most important search engine audiences. Learn what keywords your competitors are using. Submit your website to search engines. Get intelligence and reporting on your keyword rankings, search engine traffic, and the keyword behavior of your website visitors. Contact us to discuss your SEO plans. Download more information about our SEO Packages
	CC Communications can design and produce targeted Search Engine Landing Pages that help you focus on strategic search engine audience groups. Individualized landing pages can help you attract search engine and visitor traffic for specific divisions, products, services, promotions or locations. Add unique and highly descriptive content including page name, page copy, keywords, meta tags, graphics and other elements. Landing pages can even be designed to support your search engine advertising campaigns. Contact us to discuss your plans for Landing Pages. Download more information about Landing Pages
	Pay-per-click (PPC) Advertising, also known as "sponsored links" refers to text ads most often displayed on search engine results pages at the top, right, or bottom of organic search listings. Google AdWords is one of the most popular and successful PPC advertising programs. Generate targeted text ads based on keywords you select as most important to your website audiences. Pay only when searchers click on your text advertisement. Create immediate traffic for your website or landing page based on click-through activity. Based on a moderate budget for management fees, CC Communications helps you research and price keywords, write your ad creative, launch and manage your ads, and produce activity reports. Pay-per-click advertising services require a media budget for clicks and a business credit card to establish your account. Contact us to discuss your PPC Advertising plans. Download more information about Google AdWords About Google AdWords
	As the most popular and widely used search engine, Google offers a suite of search engine optimization (SEO) and website promotion tools. Let CC Communications help ensure your business is taking full advantage of the tools Google has to offer with a Google Account Services package. Set up your business listing and claim your Google Places page. Submit your important XML site map. Integrate Google Maps on your website with driving directions. Set up your Google Webmaster Tools account and more. CC Communications will help you set up and access your Google account so you can use these tools to enhance your website. Contact us to set up your Google Account Services. Download more information about Google Account Services
	Google Analytics helps you track your website traffic and learn more about your website visitors. This free and widely respected service from Google provides expanded monitoring of your online audiences through detailed, user-friendly reporting features. Track important website statistics such as visits, page views, direct traffic, referring sites, search engines, keywords and more. Google Analytics can even help you track activity for broadcast email campaigns or online banner advertising. CC Communications helps you implement Google Analytics by creating and inserting the required page tracking code for your website and other Internet media. Contact us to install your Google Analytics program.
	Choosing your domain name is an important part of strategic planning for your website promotion, online advertising and search engine optimization efforts. As a qualified web hosting provider, CC Communications offers Domain Name Registration Services that can help you expand your online exposure. A full array of services is available, including Managed Service (monitoring and managing your domain names), Semi-Managed Service (alerts are provided when renewals are due) and Non-Managed Service. Based on your online strategy, CC Communications can even provide research and support to help you select domain names for your website or landing pages. Contact us to discuss your Domain Name strategy.
Additional Recommendations CC Communications recommends the services below to help support your website promotion efforts.
	Email marketing is highly recommended as a supporting feature of all search marketing and website promotion campaigns. Although email marketing does not influence results from search engines, it is definitely a great tool for driving traffic to your website or targeted landing pages. Effective and consistent email marketing can have a substantial impact on your brand impression, brand awareness and targeted website traffic. ListWriterT 4.0, a proprietary web-based tool available exclusively from CC Communications, can help you build and maintain flexible email lists, send quick and easy graphic email messages, and track response rates for your email communication activities. Contact us for Email Marketing with ListWriter 4.0